“Theo, are you trying to bore them to death?” his grandmother says in Korean. The screen brightens, and Lee catches a bottle of hot sauce thrown from off-screen.
Mike Kim and Theo Lee, MBA candidates at the UCLA Anderson School of Management, are beginning to spread the word about their new product, K POP Sauce, a sweet, tangy sauce based on Lee’s grandmother’s secret recipe. Their Kickstarter page, which features a promotional video, has helped the team raise almost $20,000 to launch their company, KPOP Foods
The company began as their master’s thesis and turned into a full-fledged startup this year to share an aspect of their culture with others.